A popular souvenir from Hokkaido was collaborated with milk ice cream!
Hokkaido is the northernmost island of Japan. Known for its beautiful nature and fresh produce, it is a much-loved tourist destination. The region is also famous for the production of butter and dairy products, which has inspired a wide selection of souvenirs.
I have seen and eaten cheese tarts, cheesecakes, and milk ice cream.
Among the various specialties, I think the most well-known and popular is “Shiroi Koibito”.
It is a standard souvenir that all Japanese people have probably eaten at least once.
Shiroi = white
Shiroi Koibito = Lover
Let’s take a look at it again,
It is a souvenir that has been sold since 1976,
I can’t imagine 200 million pieces sold per year.
It is a crispy cookie sandwiched with white chocolate.

The taste is naturally delicious, but they are thin, small, and have a long expiration date,
I think they are well done from a marketing point of view due to the nature of souvenirs.
Thin and small = can fit in the cracks of a bag to take home. I think it is easy to take home.
Shiroi Koibito, one of the most popular souvenirs in Japan, collaborated with ice cream at a convenience store.
Yukimi Daifuku x Shiroi Koibito

Yukimi Daifuku is another national ice cream and can be found in the freezers of convenience stores and supermarkets everywhere. It is vanilla ice cream wrapped in chewy (does that translate well?) dough. It is an ice cream wrapped in a chewy (does that translate well?) dough. You must try it at least once when you come to Japan!


This time, a collaboration,
This time, the ice cream is a “Yukimi Daifuku” with white chocolate from “Shiroi Koibito” inside.
The white chocolate was in the form of sauce.

The original “Yukimi Daifuku” looks pure white like snow, but this time, the cookie-like atmosphere is also reproduced well. It has a high degree of perfection.
Please enjoy it with the fork provided.

Today I found this kind of limited edition product at 7-Eleven, so I introduced it to you.
I don’t know who is looking at this kind of detailed information,
I will continue to look at it some more.
Kimura